Who killed wildposting? Every single wildposting / wheatpasting vendor that serves New York City is responsible for the 60% reduction in poster site inventory since 2022. Without exception, the vendor you hired to execute a wildposting campaign in NYC over the past seven years contributed to: Unsightly appearance of poster sites. Advertiser’s posters lying across sidewalks like industrial waste for several days after every rainstorm. […]
Vendor selection is the most critical factor to the resulting value and success of a wildposting / wheatpasting campaign. How to Buy Wildposting / Wheatpasting Media. 1. Get the sales spiel from the vendors that appear experienced and reputable. 2. Be sure to ask which of the three package-types is being quoted (see below). 3. Then contact OMC Outdoor for objective planning […]
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